2024
My goal was to create three distinct packaging solutions for the same product, each tailored to appeal to three distinct demographic groups: Children, College-age individuals, and Seniors (55+). From doing this, I gained a deeper understanding of and applied design principles in three-dimensional formats, using elements like color, line quality, and shape.
I also implemented appropriate typography principles and hierarchy on three-dimensional structures.
I learned how to compose and build 3D models and mockups that represent the package. I studied and learned to create visuals that were geared towards each demographic. And I dove deep into learning the likes and appeals to each demographic to increase success for design.
Dielines
Process
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